June 13, 2022
2PM ET
Each year, Architectural Record recognizes the most effective ads in the building and design marketplace, and the companies and agencies that produce them. The ads are carefully reviewed and judged by a blue ribbon panel of emerging architects. This panel discussion on what our jury of architects look for in advertising is the best focus group you will experience for marketing to architects.
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Architect
Annum Architects
Joseph Hoepp, AIA, LEED AP BD+C
Architect
Annum Architects
With almost 20 years of experience, Joey has a focus on approaching design challenges and opportunities with a strong technical background. His focus on building technology, construction detailing, and systems coordination has been essential to keeping complicated projects on track through the design and construction process. Joey has worked on a range of project types, including performing arts, museums, government institutions, university academics, and independent schools. He has experience on all phases of design and construction projects and has led project teams from initial master planning through multiple phases of construction.
Joey holds a Masters in Architecture Degree from the University of Pennsylvania School of Design and a Bachelors of Arts Degree from Columbia University. While Joey enjoys discussions about building and construction, he also enjoys being outdoors with his husband and 2-year-old daughter riding bikes, skiing, or enjoying the great parks and playgrounds in Boston.
Ben Kou
Partner
Behnisch Architekten
Robert Matthew Noblett, FAIA, NCARB
Partner
Behnisch Architekten
As Partner in the Boston office of Behnisch Architekten, Matt has overall responsibility for the performance of the office and the projects conducted within it. He has built a career over more than 20 years involved with and directing highly complex civic, institutional, academic and commercial projects. After graduating from MIT with an M.Arch in 1997, Matt spent six years designing and delivering the 2 million sq-ft, $535m Boston Convention and Exhibition Center as an architect and project manager with Rafael Viñoly Architects. He subsequently worked on major laboratory projects at UCLA, UCSF, and the University of Chicago, as well as a variety of residential and hospitality designs. Upon joining Behnisch Architekten in 2007, Matt directed the firm’s work on the ILFI-certified and LEED Platinum Harvard University Science & Engineering Complex. He went on to deliver the LEED Platinum Jon and Frances Angelos Law Center at the University of Baltimore, the LEED Platinum Karl Miller Center at Portland State University, the Langsdale Library at the University of Baltimore, and the Artists for Humanity Epicenter in Boston. Matt has simultaneously managed a schedule of lectures and periodic teaching appointments at a variety of institutions of higher learning. He was elevated to the AIA College of Fellows in 2022.
Cofounding Partner
Turkel Design
Meelena Oleksiuk Turkel
Cofounding Partner
Turkel Design
Meelena Oleksiuk Turkel is a cofounding partner of Turkel Design, alongside her husband, Joel Turkel, and Jake Wright. Their practice specializes in designing elegant modern homes using high-quality materials and precision prefabrication, and has designed more than 200 projects in 34 states and 7 countries. Originally from Toronto, Meelena was trained in Canada, Switzerland, and the United States, earning a Bachelor of Arts in Architecture from the University of Toronto, and a Master of Architecture at the Massachusetts Institute of Technology. Before cofounding Turkel Design, she worked in Japan, Toronto, Virginia, and Louisiana on projects related to housing and the residential landscape. Meelena and Joel Turkel divide their time between Boston and Palm Springs, California. Their home in California, Desert House, is a “living lab” for Turkel Design. A Featured Home at Palm Springs Modernism Week 2019, it has appeared in various publications, and continues to be a source of joy and inspiration for their family and the practice.
Designer
Turkel Design
Dabota Wilcox
Designer
Turkel Design
Dabota Wilcox is a designer at Turkel Design. Originally from Boston, she graduated from Syracuse University School of Architecture with a Bachelor of Architecture in 2017 and has been working at Turkel Design since then. She’s worked on various residential projects in a range of capacities, from designing, to leading a custom design from schematic design to construction, to managing a small team. Her sensibility for modern design and simple design techniques fuels her passion.
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2011 Photos
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