Close relationships with clients, value-added service, an emphasis on design quality, a collegial work atmosphere—the appeals of small firms have lured many architects into opening up shop. But once you’ve been in business for a while, what does it really feel like? When asked about how the Philadelphia firm Digsau establishes fees for clients, a tongue-in-cheek response from one of its four cofounders, Jeff Goldstein, captures the flavor of having a small architecture firm today. “We do our best, based on what we’ve learned from past projects,” he says. “Sometimes we get it right, and we’re glad when that happens. But if any of the other firms you’re talking to have cracked the code on this, let me know.”
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