Architectural Record, part of McGraw-Hill Construction and the leading provider of continuing education for the architecture, engineering and construction (AEC) community, is celebrating a number of digital “wins” this week, as it counts its 320,000th Twitter follower and launches the first-of-its-kind continuing education mobile app, McGraw-Hill Construction’s 8th app to appear online and in the iTunes App Store. As it catapults toward an increasingly digital, intelligence-driven business model, McGraw-Hill Construction remains tethered to an age-old approach—a solid focus on its customers.
“Given our leadership in the market, this was the right time to break away with the first-ever continuing education app, something we know our customers need,” said Keith Fox, president, McGraw-Hill Construction. “We continue to accelerate our digital strategy and capabilities. In the past week, we’ve launched three new apps, including this one. A social and mobile approach to customer needs is essential and we are in a position to deliver the most innovative, useful products on the market.”