“Actionable idealism,” said Jeanne Gang on the morning of Thursday, November 20. “We want to create a world where big ideas can be articulated, but at the same time, they can be done in our lifetime." The Chicago-based architect used this concept as the thesis for her keynote speech at Greenbuild, the U.S. Green Building Council’s (USGBC) annual conference, held this year in Atlanta.
Gang shared the framework that her firm uses to consider all the scales at which green strategies can be deployed, from “self” to “earth.”
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