Those fast-payback, high-efficiency lights you just specified? Job-killing. The daylighted, naturally ventilated workplace you've created that delights your client and decreases sick days? A drag on the economy. When it comes to sustainability, the political debate of 2012 relies on misinformation—if those issues are addressed at all. In many places the term "global warming" can't be uttered in polite company.
The building industry has recognized the urgency of embedding sustainability deeply in product development, design, standards setting, and construction. A broad range of public and private clients recognize the urgency of cutting greenhouse-gas emissions, improving water quality, and so on.
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