Corporate branding gets an illuminating twist in two projects where light is as essential as environmental graphics to convey company philosophy in satellite offices—one urban, the other suburban. In each case, architect and lighting designer integrate the interior fit-out of an existing space with an effective lighting scheme that is not only energy-efficient and low maintenance, but also tailored to client identity as it relates to the new location.
Across the country, corporations whose fortunes are built on indefatigable twentysomethings are reverse-migrating from suburbia to cities, where many young professionals prefer to live.
Corporate branding gets an illuminating twist in two projects where light is as essential as environmental graphics to convey company philosophy in satellite offices—one urban, the other suburban.
Smithgroup had completed four Microsoft Technology Centers (MTC) for the software giant by the time the multidisciplinary firm was asked to design a fifth, in Southfield, Michigan.
A six-story, 120,000-square-foot mixed-use building that houses Pratt Institute's digital arts department and the digital arts lab; student services, including the admissions and financial aid offices; the nonprofit housing advocacy group Pratt Center for Community Development; and a natural foods supermarket on the ground floor.
When architect John Galen Howard mapped a Beaux-Arts plan for the University of California, Berkeley campus in the early 20th century, one of the first buildings erected in its spirit was Durant Hall—a two-story steel-framed structure completed in 1911 and wrapped in granite along classical lines.