Credits: 1 AIA LU/Elective; 1 AIBD P-CE; 0.1 ICC CEU; 0.1 IACET CEU; 1 IDCEC CEU/HSW
May qualify for learning hours through most Canadian architectural associations
This course explores how imagery can shape interior environments through the thoughtful use of printed wall protection. It begins by examining the purpose and potential of image-driven design—looking at how branding, wayfinding, biophilia, and storytelling can create meaningful experiences across markets like healthcare, education, workplace, and hospitality.
Participants will gain insight into selecting the right type of imagery for a space—whether photography, patterns, illustration, or brand visuals—and how factors like scale, resolution, lighting, and substrate choice affect the final result. The session also outlines how to source artwork through stock libraries, client assets, or commissioned visuals, and walks through the key checkpoints of the specification process, including sampling, submittals, and timeline planning.
Whether the goal is to guide, comfort, or inspire, this course provides a practical framework for turning visual concepts into built outcomes.
Learning Objectives:
- Assess imagery for large-scale applications by evaluating resolution, orientation, color values, and lighting considerations.
- Differentiate between file types (vector vs. raster) and understand how format impacts print quality and design flexibility.
- Identify how to source imagery from platforms like stock libraries, client files, and AI tools—and choose visuals suited for printed wall protection.
- Outline the full specification process for printed wall protection—from concept and sampling to installation and performance.
Sponsored by:




