Buzz generator: The Manhattan base for a global brand reflects its youthful vibe with a pair of dynamic environments animated by bursts of color and light.
The energy-drink company Red Bull (RB) tends to engage the public in unconventional ways. As it plunges into adventurous youth culture—extreme sports, high-risk aviation feats, edgy art and music—it’s never just paying to affix its logo to a Formula 1 racecar or a radical skydive.
Named for the visual phenomenon of a mirage suspended just above the horizon, the installation Fata Morgana by Brooklyn-based artist Teresita Fernández hovers above New York's Madison Square Park.
Today, architecture firm Bjarke Ingels Group (BIG) showed off its new design for 2 World Trade Center—a gleaming, 1,340-foot-tall stack of seven glazed volumes—that will replace an earlier scheme by Foster + Partners.
The latest iteration of Danish-Icelandic artist Olafur Eliasson’s traveling work “The Collectivity Project” has opened to the public at the High Line in Manhattan: an imaginary LEGO cityscape that viewers are free to alter as they wish.
Designed by Ralph Walker—heralded in a 1957 New York Times article as the “architect of the century” but long since fallen into obscurity—the 19-story, dramatically setbacked, and ornately detailed structure was originally built for the New York Telephone Company in 1930.